How to Encourage Customers to Book Online

Imagine if the bookings your business was taking were not limited by numbers of staff or working hours. Online bookings can take place 24 hours a day when you have the right systems in place.

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Customer Service

While getting to know your clients and anticipating their needs can win you great customer service ratings, it can also foster a culture of dependency where you need to spend hours with a customer answering questions and reassuring them before they make even small purchases. Being tied to the phone wastes an enormous amount of time for many businesses.

The first thing you need to do is having an efficient and easy online booking system in place. Make sure that it’s easier and quicker for your clients to book online that by ringing you. Get booking software that is clear and straightforward and confirms by email straight away.

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Online Resources

Many customers pick up the phone because they have questions and they cannot find the information they require. Often these questions are fairly common and can be dealt with by a well-thought-out FAQ page that has real questions and proper answers. Index it, make it user-friendly and put lots of practical information in your FAQ page and this will pay off handsomely by saving you time, energy and money, particularly if you are running a small business. For more tips on how to harness the power of the internet to drive a small business forward, see this report from The Guardian.

If you want to find out more about a Facilities Online Booking System, then it would make sense to consult experts in the field such as https://www.ofec.co.uk/web-and-software-development-services/facilities-online-booking-system.aspx. A company like this can give you tips and advice about a Facilities Online Booking System and present a range of options to choose from.

A big part of training your clients to go online to make their bookings is to give them the right online booking system. It should be one that is intuitive, thorough and very reliable. Once your customers trust your software for online bookings, then they will happily use it and this will free up the time of you and your staff for attending to other important tasks. Make going online an experience that is positive, and customers will be happy to embrace it.

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